Video production refers to the method of capturing and processing a
video content or generating a video content from a series of captured images.
There are many types of video that can be produced. It can be an event video, a
training video or a TV commercial video.
Training video production is basically done to generate a training situation for web circulation
or advertisement purposes. I have recently been to Brisbane, to visit a friend,
who runs a gym. It is there, that I first learned the meaning of a producing a
training video and its usage. He wanted to promote his gym as well as encourage
people to do more exercises. So, he hired a professional videographer and got a
contract of filming one of his gym member’s workout process.
To prepare a training video, the videographer needs to at first start
researching about your audience, what kind of information you want to convey,
and what is your motive behind shooting the video. Once the videographer
collects all this information, he moves on to shooting the content. Your video
should be engaging not soul-destroying, thus, videographer experiments with the
content, and prepares more effective and creative way of casting you message to
the audience to engage them, and make them retain the information for a longer
time period.
After they have done with the shooting, the training video production
team, sends the content over to the post-production unit, to process, edit,
merge or animate your video. This unit edits the video in a more
viewer-friendly way so that the audience will love it. The final video can be a
merge of two or more short clip videos, or a merge of series of images
captured.
Finally, when you video is fully prepared, it is time to circulate it.
You can put it on any social media sites, or you tube, for promotional
purposes. It will help you to teach, and inspire the audience for a better and
healthy life.
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